Ever since we started Adsata, we've been eager to democratize eyetracking and make it more available to more sectors and industries. Acedemia was very high up on our list so we were happy to hold a guest lecture with the Chair of Marketing at the local Martin-Luther University. Prof. Zacharias invited us to give our perspective in his course "marketing in the digital age" and how eyetracking data can contribute.
Thanks for having us!
Photo: Yelva Auge